High Tech Samples
Most of my clients are high tech firms.
Assignments have included Web pages (over 150 pages for Compaq's High Performance Server Group), direct mail & email, brochures, data sheets, ads, user stories, newsletters, and white papers.
One recurring challenge for high tech direct marketing, Web site copy, and brochure copy is the need to target different prospects — such as software engineers, CIOs, and CFOs — at the same time.
There are no formulas for doing this effectively, but experience makes solutions come more easily.
SAMPLES:
- IBM:
Article - Compaq (HP):
Web Page - Sybase:
White Paper User Story - netVmg:
Web Page Email Brochure - Riverbed:
Brochure - Netequalizer:
Brochure - Lycos:
White Paper - Lotus:
User Story - RV Whitehall Corporation:
Brochure Ad - Codit Marking Systems:
Brochure - Autodesk:
Emails (work too recent to include samples)

